{"id":11,"date":"2019-12-12T18:30:32","date_gmt":"2019-12-12T18:30:32","guid":{"rendered":"http:\/\/perfectlinkbuilding.com\/?page_id=11"},"modified":"2025-12-12T06:05:30","modified_gmt":"2025-12-12T06:05:30","slug":"about-us","status":"publish","type":"page","link":"https:\/\/perfectlinkbuilding.com\/ca\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"

[vc_row full_width=”stretch_row” background_color=”custom” type=”grid” css=”.vc_custom_1576224048135{padding-top: 30px !important;}” custom_background_color=”#f5f5f5″][vc_column][tm_spacer size=”lg:40″][tm_heading tag=”h1″ custom_google_font=”” text=”Our little story\u2026” font_size=”lg:40″][tm_spacer size=”lg:10″][vc_column_text]For 15+ Years now, led by our lovely digital-entrepreneur couple, Prachi and Navin, our entire team has thoroughly enjoyed helping companies from around the world grow via SEO, amongst other digital marketing channels. Navin and Prachi, having worked on some of the most successful SEO projects, for such Global brands as Louis Vuitton, Paypal, and WPP Group, under pressure from their ex-employers, co-founded Blurn.com PTY LTD, of which PerfectLinkBuilding.com is a registered trading name for SEO-related services, which are also fully White Labelable. Over the years, agencies and brands, big and small, have given us invaluable opportunities to help them with their most challenging SEO and digital projects, especially where tangible performance is paramount. With our official presence in over 7 countries, we serve our fast-expanding client-base global client base, covering all languages and regions.<\/span>[\/vc_column_text][tm_spacer size=”lg:40″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” background_color=”custom” type=”grid” css=”.vc_custom_1576224048135{padding-top: 30px !important;}” custom_background_color=”#f5f5f5″][vc_column][tm_heading tag=”h1″ custom_google_font=”” text=”Our teams\u2026” font_size=”lg:40″][tm_spacer size=”lg:10″][vc_column_text]We\u2019re staffed by some of the world’s most successful SEO Experts, including many Ex-Googlers. Their only aim is to get our clients the best possible and most reliable SEO performance within their budget, using your leads and sales as the key metrics. Our unique 8-step SEO methodology has been derived from a combination of Google\u2019s guidelines, cutting-edge technology, and unparalleled R&D, developed by these world-renowned SEO Experts. This, coupled with our commitment to long-term steady results, has achieved unprecedented returns for clients of all sizes across the globe.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:40″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” background_color=”custom” type=”grid” css=”.vc_custom_1576224048135{padding-top: 30px !important;}” custom_background_color=”#f5f5f5″][vc_column][tm_heading tag=”h1″ custom_google_font=”” text=”Our approach\u2026” font_size=”lg:40″][tm_spacer size=”lg:10″][vc_column_text]The reason for our success is simply our attitude towards digital marketing and commitment to client success. We dedicate over 20% of our entire resources to R&D. Each of the tasks we carry out is backed by years of technical research data and proven UX principles. Our UX-first approach to on-page SEO, content and links ensures that all the work is carried out for users first, and then for search engines. From ccTLD and Domain Authority of linking websites, to Trust Flow and Anchor Text, we can design and create the industry-best link profile for you, based on our 50+ metrics. Please see our \u201cFuture-proofing SEO\u201d section for more technical details.<\/span>[\/vc_column_text][tm_spacer size=”lg:40″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” lg_spacing=”margin_top:50″][vc_column][vc_row_inner][vc_column_inner][tm_heading style=”common” tag=”h2″ custom_google_font=”” align=”center” text_color=”custom” custom_text_color=”#5b5b5b” animation=”move-down” text=”Senior Management”][tm_spacer size=”lg:30″][\/vc_column_inner][\/vc_row_inner][tm_grid align=”center” columns=”xs:1;sm:2;lg:3″ column_gutter=”lg:20″ row_gutter=”lg:50″ custom_css=”LmZvb3Rlci1zdHlsZS0wMSUyQyUyMC5mb290ZXItc3R5bGUtMDElMjAud2lkZ2V0X3RleHQlN0IlMEFjb2xvciUzQSUyMzIyMjIyJTIwJTIxaW1wb3J0YW50JTNCJTBBJTdE”][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%7B%22icon_fontawesome5%22%3A%22fa%20fa-adjust%22%2C%22icon_ion%22%3A%22ion-alert%22%2C%22icon_linea%22%3A%22linea-arrows-anticlockwise%22%2C%22icon_linea_svg%22%3A%22linea-arrows-anticlockwise%22%7D%5D” photo=”9475″ name=”Navin Shanmugarajan” position=”Senior Director & Founder” desc=”13+ Years’ Global Lead Acquisition, Retention & Brand Building experience in B2C & B2B Digital Marketing.”][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%7B%22icon_fontawesome5%22%3A%22fa%20fa-adjust%22%2C%22icon_ion%22%3A%22ion-alert%22%2C%22icon_linea%22%3A%22linea-arrows-anticlockwise%22%2C%22icon_linea_svg%22%3A%22linea-arrows-anticlockwise%22%7D%5D” photo=”8218″ name=”Abigail Campos” position=”Digital Performance Expert” desc=”Bilingual (Spanish & English) Digital Performance Expert with a Double Bachelor’s Degree in Business and Law and 11 years of international experience in Australia, the US, the UK, Canada, France and Spain having delivered excellent results across B2B and B2C clients with budgets up to $2M.”][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%7B%22icon_fontawesome5%22%3A%22fa%20fa-adjust%22%2C%22icon_ion%22%3A%22ion-alert%22%2C%22icon_linea%22%3A%22linea-arrows-anticlockwise%22%2C%22icon_linea_svg%22%3A%22linea-arrows-anticlockwise%22%7D%5D” photo=”4783″ name=”Jacquelene Okoronkwo” position=”Senior Digital Strategist” desc=”Marketing Strategy & Digital Brand Building experience with track record across multiple industries.”][tm_spacer size=”lg:10″][\/tm_grid][tm_grid align=”center” columns=”xs:1;sm:2;lg:3″ column_gutter=”lg:20″ row_gutter=”lg:50″ custom_css=”LmZvb3Rlci1zdHlsZS0wMSUyQyUyMC5mb290ZXItc3R5bGUtMDElMjAud2lkZ2V0X3RleHQlN0IlMEFjb2xvciUzQSUyMzIyMjIyJTIwJTIxaW1wb3J0YW50JTNCJTBBJTdE”][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%5D” name=”Austen Plummer” position=”Senior Content Strategist” photo=”193″ desc=”10+ Years’ Content Strategy & UX Design experience across Australia.”][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%7B%22icon_fontawesome5%22%3A%22fa%20fa-adjust%22%2C%22icon_ion%22%3A%22ion-alert%22%2C%22icon_linea%22%3A%22linea-arrows-anticlockwise%22%2C%22icon_linea_svg%22%3A%22linea-arrows-anticlockwise%22%7D%5D” name=”Boris Nandi” position=”Digital Performance Manager” photo=”5642″ desc=”Paid Search & CRO expert with a proven track record of increasing conversion across all industries. Holds an MBA in Marketing Strategy.”][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%7B%22icon_fontawesome5%22%3A%22fa%20fa-adjust%22%2C%22icon_ion%22%3A%22ion-alert%22%2C%22icon_linea%22%3A%22linea-arrows-anticlockwise%22%2C%22icon_linea_svg%22%3A%22linea-arrows-anticlockwise%22%7D%5D” name=”Lisa Swoboda” position=”Senior Content Strategist” photo=”3986″ desc=”(EU Languages)
\n10+ Years’ Global Content Strategy experience.”][tm_spacer size=”lg:10″][\/tm_grid][tm_grid align=”center” columns=”xs:1;sm:1;lg:1″ column_gutter=”lg:20″ row_gutter=”lg:50″ custom_css=”LmZvb3Rlci1zdHlsZS0wMSUyQyUyMC5mb290ZXItc3R5bGUtMDElMjAud2lkZ2V0X3RleHQlN0IlMEFjb2xvciUzQSUyMzIyMjIyJTIwJTIxaW1wb3J0YW50JTNCJTBBJTdE” lg_spacing=”padding_right:130;padding_left:130″][tm_team_member style=”04″ animation=”pop-up” el_class=”testi” social_networks=”%5B%7B%22icon_fontawesome5%22%3A%22fa%20fa-adjust%22%2C%22icon_ion%22%3A%22ion-alert%22%2C%22icon_linea%22%3A%22linea-arrows-anticlockwise%22%2C%22icon_linea_svg%22%3A%22linea-arrows-anticlockwise%22%7D%5D” name=”Heath Werrett” position=”Digital Performance Manager” photo=”6092″ desc=”SEO Expert specialising in Web Development, Content and Social Media, with a proven track record helping a wide variety of businesses generating more leads in a multitude of industries. Holds a BA in Print Journalism.” lg_spacing=”padding_right:200;padding_left:200″][tm_spacer size=”lg:40″][\/tm_grid][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” background_color=”custom” type=”grid” css=”.vc_custom_1576224048135{padding-top: 30px !important;}” lg_spacing=”padding_top:0″ custom_background_color=”#f5f5f5″][vc_column][tm_heading tag=”h1″ custom_google_font=”” text=”Our Co-founders…” font_size=”lg:40″][tm_spacer size=”lg:10″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” disable_element=”yes” background_color=”custom” type=”grid” lg_spacing=”padding_top:30;padding_bottom:5″ custom_background_color=”#f5f5f5″ el_class=”aboutus-temp-class”][vc_column width=”1\/2″][tm_image image=”195″ rounded=”100″][tm_spacer size=”lg:15″][vc_column_text]<\/p>\n

Navin Shanmugarajan, Senior Director<\/strong><\/h4>\n

Navin has 20+ years\u2019 experience in commercial Digital Marketing, with some top Global brands directly and through agencies. Passionate about making each project most profitable, he has not only headed SEO and Digital Marketing Integration for Global leaders in almost all major industries, including finance, FMCG, betting and Education, but he<\/span> has also played pivotal roles in transforming several companies, big and small.<\/span>[\/vc_column_text][tm_spacer size=”lg:15″][vc_column_text]Key Achievements:<\/strong><\/p>\n