About Us

Our little story…

For 15+ Years now, led by our lovely digital-entrepreneur couple, Prachi and Navin, our entire team has thoroughly enjoyed helping companies from around the world grow via SEO, amongst other digital marketing channels. Navin and Prachi, having worked on some of the most successful SEO projects, for such Global brands as Louis Vuitton, Paypal, and WPP Group, under pressure from their ex-employers, co-founded Blurn.com PTY LTD, of which PerfectLinkBuilding.com is a registered trading name for SEO-related services, which are also fully white labelable. Over the years, agencies and brands, big and small, have given us invaluable opportunities to help them with their most challenging SEO and digital projects, especially where tangible performance is paramount. With our official presence in over 7 countries, we serve our fast-expanding client-base global client base, covering all languages and regions.

Our teams…

We’re staffed by some of the world’s most successful SEO Experts, including many Ex-Googlers. Their only aim is to get our clients the best possible and most reliable SEO performance within their budget, using your leads and sales as the key metrics. Our unique 8-step SEO methodology has been derived from a combination of Google’s guidelines, cutting-edge technology, and unparalleled R&D, developed by these world-renowned SEO Experts. This, coupled with our commitment to long-term steady results, has achieved unprecedented returns for clients of all sizes across the globe. 

Our approach…

The reason for our success is simply our attitude towards digital marketing and commitment to client success. We dedicate over 20% of our entire resources to R&D. Each of the tasks we carry out is backed by years of technical research data and proven UX principles. Our UX-first approach to on-page SEO, content and links ensures that all the work is carried out for users first, and then for search engines. From ccTLD and Domain Authority of linking websites, to Trust Flow and Anchor Text, we can design and create the industry-best link profile for you, based on our 50+ metrics. Please see our “Future-proofing SEO” section for more technical details.

Our Co-founders...


Navin Shanmugarajan, Senior Director

Navin has 20+ years’ experience in commercial Digital Marketing, with some top Global brands directly and through agencies. Passionate about making each project most profitable, he has not only headed SEO and Digital Marketing Integration for Global leaders in almost all major industries, including finance, FMCG, betting and Education, but he has also played pivotal roles in transforming several companies, big and small.

Key Achievements:

  • Generated Year-on-Year sales growth of Est. US $120m via just SEO & Cookie-based retargeting.
  • 305% non-branded search customer acquisition growth, in the first calendar year, for the US-CA market, for a foreign exchange trading company.
  • Integration of all ATL, BTL and TTL digital channels for 10+ Global brands.

Apart from Digital Marketing, Navin’s passions include writing, dancing, and playing the tenor sax, the flute and the piano.


Prachi Navin, Director

A self-made techie, Prachi has 13+ years’ experience in Omnichannel Digital Marketing across all major industries, with keen interests in finance and e-commerce. From web and UX strategy, project budgeting and forecasting to Performance Management and Reporting, she’s taken a broad range of SEO and digital marketing projects to unprecedented success across most major industries.

Key Achievements:

  • Transformation of 7+ global e-commerce and finance brands.
  • 273% non-branded search acquisition growth in the third quarter of working with her French boutique start-up.
  • 325% Year-on-Year growth in profitability through SEO acquisitions for a SaaS.

Apart from SEO, Prachi’s passions include her beloved pets and travelling the world.

3 Simple Reasons Why We’re The Perfect Whitelabelable SEO Agency

100% Discreet & Whitelabelable

100% Discreet & Whitelabelable

We’ve an unbending commitment to be your full-service discreet SEO agency for ever with full support.

Unbeatable Price

Unbeatable Price

Given the quality of our service, and the level of support, we guarantee the best price in the market.

Masters of SEO

Masters of SEO

Our SEO Experts are among the most skillful SEO people with constant R&D and world-leading training.