\u201cBuilding a successful link profile is like women\u2019s makeup: you have to do a lot of work to look natural.\u201d<\/em><\/h5>\n— Navin Shanmugarajan, Senior Director<\/h5>\n
[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:30″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row”][vc_column][vc_row_inner disable_element=”yes”][vc_column_inner][tm_image image=”5621″][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:30″][vc_row_inner][vc_column_inner][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” text=”Top 5 Backlink Strategies for 2023″ font_size=”lg:30″][tm_spacer size=”lg:30″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-edit” icon_color=”custom” custom_icon_color=”#6a6565″ text=”High \u201cEditorial Value\u201d Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]The best way to hit a high editorial value note is simple: Just ensure that the linking article and the link look natural when you read them. If a Google Spam Engineer, or even a potential client of yours, stumbles across the piece of writing that links to you, they should find nothing out of place: there has to be an \u2018apparent\u2019 reason why the text is linking to you. So, amongst other things, it\u2019s imperative to ensure that the link comes from a manually-written, expert-reviewed, non-<\/span>plagiarized<\/span>, original piece of writing at least about 500 words long, from a relevant website.\u00a0<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:20″][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-keyboard” icon_color=”custom” custom_icon_color=”#6a6565″ text=”Keyword-ranking \u201cGolden\u201d Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]A \u201cGolden link\u201d, for us, is a link from websites that already rank for a keyword, you are trying to rank better for, in your target geo-location. Where possible, you should acquire such links because this means that the \u201cGolden\u201d website has already been trusted, and therefore they have done the work for you, and you are just making the most of it.<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-sitemap” icon_color=”custom” custom_icon_color=”#6a6565″ text=”Only \u201cGood\u201d Competitor Links” font_size=”lg:20″][tm_spacer size=”lg:20″][vc_column_text]You\u2019re setting yourself up for failure if you are going blindly after every competitor\u2019s every link that you can acquire. There may be a number of links on an average competitor link profile, which are indeed holding them back from ranking even better. Trained expert eyes need to spend some time telling the good from the bad, so you can just go after the good. Doing this meticulously, and for a long period of time will ensure that you are the best in business, and as a consequence, it\u2019s only a matter of when, not if, you dominate the SEO space for your target keywords.\u00a0\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”far fa-bell” icon_color=”custom” custom_icon_color=”#6a6565″ text=”High Quality \u201cAlert\u201d Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]Set up alerts to tell you whenever your brand (or related keyword) gets mentioned on the web. If you find that the new mention of the keyword or your brand name is something you would like to be seen to be linked from, don\u2019t wait! Contact the website and ask them to link to you as soon as possible. In exchange for high editorial value in these types of links, you can relax your geographical target to a reasonable extent.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-quote-left” icon_color=”custom” custom_icon_color=”#6a6565″ text=”Exact Citation from (Almost) Every Link” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]If you are a business that wants to dominate the SEO ranks also on Google Maps results, you need to send strong citation signals to Google\u2019s AI. This means a number of things, the most important of which are: 1. Getting as many links from your geographical location as possible, which is often identified by ccTLD of the linking domain; 2. Mentioning your address exactly as it should be uniformly in each piece of text that links to you. And 3. Mentioning your address exactly as it should be uniform across the web even from the text that does not link to you.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” text=”Get Link Building Right in 2023: Read How!” font_size=”lg:30″][tm_spacer size=”lg:30″][vc_column_text]A good link matters.\u00a0<\/span><\/p>\nNo longer can you get away with making a hundred cheap backlinks to watch your SEO ranking shoot up? Now Google\u2019s algorithm AI wants to see high-quality \u2018editorial value in your links for better ranks, and the only way to do this is with a diverse portfolio of link building. This may sound daunting, but there are ways for you to get this ranking through WhiteHat SEO and algorithm-safe methods.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” text=”Top 5 Backlink Strategies for 2023″ font_size=”lg:30″][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:20″][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-link” icon_color=”custom” custom_icon_color=”#6a6565″ text=”1. High Editorial Value Links Matter” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]Set up alerts to tell you whenever your brand (or related keyword) gets mentioned on the web. If you find that the new mention of the keyword or your brand name is something you would like to be seen to be linked from, don\u2019t wait! Contact the website and ask them to link to you as soon as possible. In exchange for high editorial value in these types of links, you can relax your geographical target to a reasonable extent.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-phone” icon_color=”custom” custom_icon_color=”#6a6565″ text=”2. Rank with Golden Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]A \u201cGolden link\u201d links from websites that already rank for a specific keyword that you\u2019re trying to rank better for in your target geo-location. These links are \u2018golden\u2019 as the website has already been trusted and thus all the work has been done for you. You\u2019re simply making the best of it.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-id-badge” icon_color=”custom” custom_icon_color=”#6a6565″ text=”3. Weed Out Bad Competitor Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]If you blindly go after every link your competitors have, you’re setting yourself up for failure. You don\u2019t know the quality of their links, so it’s better to take time and tell the good links from the bad and just go after the good. Doing this meticulously over a long period of time will give you incredible rewards.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fab fa-goodreads” icon_color=”custom” custom_icon_color=”#6a6565″ text=”4. Get Quality Link Alerts” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]It\u2019s wise to set up alerts to tell you whenever your brand and any related keyword gets mentioned on the web. If you find that the new mention of the keyword or your brand name is something you would like to be seen to be linked from, contact the website and ask them to link to you as soon as possible.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fab fa-get-pocket” icon_color=”custom” custom_icon_color=”#6a6565″ text=”5. Get Citation For Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]If you want to dominate the Google Map results you need to send good citation signals to Google\u2019s AI. This means making sure you have a good number of geographical links and mentions of your address in linked texts and non-linked texts alike.\u00a0<\/span>[\/vc_column_text][tm_spacer size=”lg:20″][vc_column_text]If all of these link strategies seem daunting, or you don’t know where to get started in the new year, you can always call the experts at Perfect Link Building and let us get you started in 2023 with guaranteed results!\u00a0<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"[vc_row full_width=”stretch_row” lg_spacing=”padding_top:40″ sm_spacing=”padding_top:40″][vc_column content_alignment=”center”][tm_heading style=”highlight” tag=”h1″ custom_google_font=”” align=”center” animation=”move-down” text=”1st Page SEO Ranks with HQ Backlinks is Now Easy! Read How” font_size=”lg:40″][tm_spacer size=”lg:30″][vc_row_inner][vc_column_inner][vc_column_text css_animation=”none”] \u201cGoogle is smart! The SEO value of 1 Good Link today exceeds that of 100+ Inferior Links.\u201d — Navin Shanmugarajan, Senior Director [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:30″][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” animation=”move-down” text=”Basics of a Good Link” font_size=”lg:30″][tm_spacer size=”lg:30″][vc_row_inner][vc_column_inner][vc_column_text css_animation=”none”]Thanks to Google\u2019s Penguin Algorithm and the more recent: RankBrain! Gone are the days when you got a bunch of cheap backlinks and your SEO ranks shot up. Gone also are the days when you got a bunch of more expensive links with reasonable DA (or other) SEO score, and your SEO worked. Google\u2019s Artificial Intelligence (AI) these days wants to see \u2018editorial value\u2019 in your link, if you want that link to help you increase your SEO domination. That means, you need to demonstrate \u2018manual\u2019 work in each of your links, instead of low-quality work. In order to ensure that each link is built to improve your SEO ranks, we look at a multitude of Quantitative and Qualitative metrics. A Full List of our 25 Quantitative & 20 Qualitative Metrics is here.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:30″][vc_row_inner][vc_column_inner][vc_column_text css_animation=”none”] \u201cBuilding a successful link profile is like women\u2019s makeup: you have to do a lot of work to look natural.\u201d — Navin Shanmugarajan, Senior Director [\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:30″][\/vc_column][\/vc_row][vc_row full_width=”stretch_row”][vc_column][vc_row_inner disable_element=”yes”][vc_column_inner][tm_image image=”5621″][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:30″][vc_row_inner][vc_column_inner][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” text=”Top 5 Backlink Strategies for 2023″ font_size=”lg:30″][tm_spacer size=”lg:30″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-edit” icon_color=”custom” custom_icon_color=”#6a6565″ text=”High \u201cEditorial Value\u201d Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]The best way to hit a high editorial value note is simple: Just ensure that the linking article and the link look natural when you read them. If a Google Spam Engineer, or even a potential client of yours, stumbles across the piece of writing that links to you, they should find nothing out of place: there has to be an \u2018apparent\u2019 reason why the text is linking to you. So, amongst other things, it\u2019s imperative to ensure that the link comes from a manually-written, expert-reviewed, non-plagiarized, original piece of writing at least about 500 words long, from a relevant website.\u00a0[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:20″][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-keyboard” icon_color=”custom” custom_icon_color=”#6a6565″ text=”Keyword-ranking \u201cGolden\u201d Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]A \u201cGolden link\u201d, for us, is a link from websites that already rank for a keyword, you are trying to rank better for, in your target geo-location. Where possible, you should acquire such links because this means that the \u201cGolden\u201d website has already been trusted, and therefore they have done the work for you, and you are just making the most of it.[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-sitemap” icon_color=”custom” custom_icon_color=”#6a6565″ text=”Only \u201cGood\u201d Competitor Links” font_size=”lg:20″][tm_spacer size=”lg:20″][vc_column_text]You\u2019re setting yourself up for failure if you are going blindly after every competitor\u2019s every link that you can acquire. There may be a number of links on an average competitor link profile, which are indeed holding them back from ranking even better. Trained expert eyes need to spend some time telling the good from the bad, so you can just go after the good. Doing this meticulously, and for a long period of time will ensure that you are the best in business, and as a consequence, it\u2019s only a matter of when, not if, you dominate the SEO space for your target keywords.\u00a0\u00a0[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”far fa-bell” icon_color=”custom” custom_icon_color=”#6a6565″ text=”High Quality \u201cAlert\u201d Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]Set up alerts to tell you whenever your brand (or related keyword) gets mentioned on the web. If you find that the new mention of the keyword or your brand name is something you would like to be seen to be linked from, don\u2019t wait! Contact the website and ask them to link to you as soon as possible. In exchange for high editorial value in these types of links, you can relax your geographical target to a reasonable extent.\u00a0[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-quote-left” icon_color=”custom” custom_icon_color=”#6a6565″ text=”Exact Citation from (Almost) Every Link” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]If you are a business that wants to dominate the SEO ranks also on Google Maps results, you need to send strong citation signals to Google\u2019s AI. This means a number of things, the most important of which are: 1. Getting as many links from your geographical location as possible, which is often identified by ccTLD of the linking domain; 2. Mentioning your address exactly as it should be uniformly in each piece of text that links to you. And 3. Mentioning your address exactly as it should be uniform across the web even from the text that does not link to you.\u00a0[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” text=”Get Link Building Right in 2023: Read How!” font_size=”lg:30″][tm_spacer size=”lg:30″][vc_column_text]A good link matters.\u00a0 No longer can you get away with making a hundred cheap backlinks to watch your SEO ranking shoot up? Now Google\u2019s algorithm AI wants to see high-quality \u2018editorial value in your links for better ranks, and the only way to do this is with a diverse portfolio of link building. This may sound daunting, but there are ways for you to get this ranking through WhiteHat SEO and algorithm-safe methods.\u00a0[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading style=”highlight” tag=”h2″ custom_google_font=”” align=”center” text=”Top 5 Backlink Strategies for 2023″ font_size=”lg:30″][\/vc_column_inner][\/vc_row_inner][tm_spacer size=”lg:20″][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-link” icon_color=”custom” custom_icon_color=”#6a6565″ text=”1. High Editorial Value Links Matter” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]Set up alerts to tell you whenever your brand (or related keyword) gets mentioned on the web. If you find that the new mention of the keyword or your brand name is something you would like to be seen to be linked from, don\u2019t wait! Contact the website and ask them to link to you as soon as possible. In exchange for high editorial value in these types of links, you can relax your geographical target to a reasonable extent.\u00a0[\/vc_column_text][tm_spacer size=”lg:20″][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][tm_heading tag=”h4″ custom_google_font=”” google_fonts=”font_family:Poppins%3A300%2Cregular%2C500%2C600%2C700|font_style:500%20medium%20regular%3A500%3Anormal” icon_type=”fontawesome5″ icon_fontawesome5=”fa fa-phone” icon_color=”custom” custom_icon_color=”#6a6565″ text=”2. Rank with Golden Links” font_size=”lg:20″ icon_font_size=”lg:30″][tm_spacer size=”lg:20″][vc_column_text]A \u201cGolden link\u201d links from websites that already rank for a specific keyword that you\u2019re trying to rank better for in […]<\/p>\n","protected":false},"author":1,"featured_media":5584,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-3636","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/posts\/3636","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/comments?post=3636"}],"version-history":[{"count":8,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/posts\/3636\/revisions"}],"predecessor-version":[{"id":6457,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/posts\/3636\/revisions\/6457"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/media\/5584"}],"wp:attachment":[{"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/media?parent=3636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/categories?post=3636"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/perfectlinkbuilding.com\/uk\/wp-json\/wp\/v2\/tags?post=3636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}